Published at: 01:07 pm - Sunday July 11 2010
First, let me make clear we are talking about how to start an online business versus how to build a website. So I won\’t go into the technical details here of keyword searches and registering a domain name and finding a \’host\’. The \’technical details\’ come AFTER you understand the process I\’m about to show you.
This method is going to be based upon the facts of how the World-wide-web actually functions. Contrary to common belief, most people searching the internet are, not idly surfing around at random; they\’ve got specific goal in mind.
In fact, most people on the \’net are looking for a couple of things, 1: Details about a particular topic, and 2: Something they need to buy.
So, to attract people towards your website, you need to provide for them one or both of these things! And, since people want specific information or products, you should pick a specific theme or topic for your site, right from the start.
Think about that for a ; if you want to build a site which creates interest (and for that reason produces visitors), you had better begin with a theme or subject that interests a lot of people! You\’ll have a far better chance of getting a lot of traffic, if lots of people are looking for the specific info or merchandise your site offers!
This is known as identifying your \’niche\’. This too is a structured process we won\’t go into here in this introductory article. Lets assume you have done your research and picked your niche, that a lot of people are interested in. Here\’s where the four-step process to start an online business begins.
Step One in the process is to create content that will attract the visitors. Again, there\’s a well-defined way to look into the content you ought to have and organize and present it to attract visitors. This calls for market and keyword research and the use of meta-tags to let the search engines really know what your internet site is about.
Don\’t worry right now if you don\’t understand what these things are. Just realize that the first step to begin an online business is to create valuable content.
Your content should be structured to presell the visitors to your site. Preselling (as opposed to selling) means that you strive to create a relationship with your visitors by providing them useful, valuable information that demonstrates your experience or expertise in the niche you have chosen. Preselling is Step Two in the process to start an online business.
So why do this? Because people prefer to get things from people they know like and respect! For instance, let us imagine your \’niche\’ is about bricks or stones. (I understand, it\’s an unlikely example, but bear with me a moment).
You simply adore bricks of all kinds and dimensions; you love to build things with bricks or stones – brick patios, brick barbecues, brick, and rock surfaces, big rock back garden pathways; nothing\’ but bricks!
So you fill your site up with all kinds of information about bricks or stones; example: how to build with bricks or stones,what type of bricks to buy, the very best places to buy bricks, images of brick construction projects – whatever.
Now if you have structured that content material right (meta-tags, etc) now when people are searching for details about stones on the web, they\’ll find your site. And they will find out that you really understand a lot about bricks! This is actually the traffic you are researching for. Traffic is the 3rd step.
The last step to successfully begin an internet business is figuring out how you reap the benefits of this traffic i.e. how do you monetize those visitors? The short answer is, in any one (or more) of about 37 different possible ways. Here\’s a short list, based on my \’bricks\’ example:
* write and sell an e-book concerning building with bricks
* sell other people\’s books about bricks
* sell plans for brick barbecues
* publicize a good on-line program on developing a brick patio
* refer people to your brick supplier, in return for the \’finder\’s fee\’
* actually builda big rock projects for people
Clearly, this is a fairly abnormal alternative, however you get the idea; after people feel you know what you are dealing with, regarding your topic, they are more likely to take note of your recommendations to purchase stuff. Monetization is Fourth step in starting up internet business.
Everyone would like to know how to make money online, but where do you find the information that can truly show you how to make money from home Watch, Video Proof that you can make $500 + wkly!!! This article, How To How To Build An Internet Business With A Step By Step System is available for free reprint.
